Posted by Rob Hyatt in Branding and Displays / Signage
The goal of this backlit airport terminal advertising campaign was to build foreign currency exchange awareness at Albany Airport. The tier one messaging targets international travelers in the departures terminal and baggage claim.
Posted by Rob Hyatt in Branding and Re-Branding and Displays / Signage
This Travelex and MasterCard® co-branded advertising campaign ran during the summer travel season in SIMON malls and outlet malls nationwide. Through multiple different ad placements on skybanners, kiosk standees, and pole banners we helped to communicate inbound and outbound marketing messages.
If you live near Burlington Mall, Fashion Centre @ Pentagon City, King of Prussia Mall, Las Vegas Premium Outlets, Northshore Mall, Roosevelt Field Mall, The Westchester, Town Center of Boca Raton, or Waikele Mall keep an eye out for this summer ad campaign!
Posted by Rob Hyatt in Branding and Displays / Signage
Installed in the Atlanta Airport SkyRail, this series of Travelex advertisements are intended to build currency exchange awareness in international depature terminals. View more airport ads...
Posted by Rob Hyatt in Branding and Displays / Signage
The intent of this tradeshow booth was to highlight the global presence of the Travelex brand at the 2014 Airport Revenue News (ARN) Conference. Take a look behind the scenes...
Posted by Rob Hyatt in Branding and Re-Branding and Print Design
The final Philadelphia Wings season (in the city of brotherly love) was designed to highlight the best player in professional lacrosse; Paul Rabil. Every season we prepare a custom branded look & feel which reflects the specific sales theme, in 2014 the Wings wanted to emphasize they had the best players in the world.
Using the Philadelphia skyline, we made players appear larger than life as they took to the streets and played between towering skyscrapers.
By using the teams tertiary grey color in the skyline and cloudscape, we were able to really make their iconic red/black color scheme stand out. See more marketing materials from the 2014 season...
Posted by Rob Hyatt in Branding and Displays / Signage
The Bimbo Bakeries USA communications and recruiting teams came to us to improve their presence at the Enactus National Contests. Competing against other large global brands like PepsiCo, Hershey's, and Walmart, it was essential for contestants to understand who BBU is. Learn more about the materials we created...
Posted by Rob Hyatt in Branding and Displays / Signage
During 2013 and 2014 The Philadelphia Wings had the opportunity through Comcast Spectacor to advertise on the i95 facing (east) side of The Wells Fargo Center. The goal of the strategy was to increase brand awareness and drive ticket sales.See more examples of displays we've created for The Philadelphia Wings...
Posted by Rob Hyatt in Branding and Packaging and Displays / Signage
As part of a video submission contest, Philadelphia Wings fans recorded themselves rapping for a chance to win a full or partial team car wrap. In conjunction with Designer Wraps, CSD designed the artwork for the winners. Customizing the designs for SUVs and sedans, the design was modified to fit the make and model of each winning car. See more of the sports car wraps...